PR is a lot like the stock market. The confidence that stakeholders, like share owners, have in your organisation is as dependent on the observed external performance of your organisation as it is on the behaviour of your closest internal stakeholders and structures. Watertight PR begins within the organisation.
PR is a lot like the stock market. The confidence that stakeholders, like share owners, have in your organisation is as dependent on the observed external performance of your organisation as it is on the behaviour of your closest internal stakeholders and structures. Watertight PR begins within the organisation.
Our approach to PR is focused on sustainability and integration: it addresses both the short and long-term marketing objectives of your organisation, and integrates the various channels and points of contact between your organisation and your audiences into a global strategy that delivers measurable results.
The key competency areas that contribute to our brand of PR are:
Market Research
Marketing & Communication Strategy
Stakeholder Relations Management
Media Relations Management
Community Relations Management
Copy and Speech writing
Journalism
Monitoring, Evaluation and Reporting